For all of you who perceive safety as more important than any SMS or call, we would like to send out a message of life to raise awareness as part of our Corporate Social Responsibility program.
Mobile phones must not be used while driving. We know it; but how many of us actually follow it?
Drivers using their mobile phone while driving are four times more likely to cause an accident. They are all aware of the danger. However, 54% keeps using a mobile phone while driving, as is clear from research carried out in 2015 by the "Panos Mylonas" Road Safety Institute. Is there a chance that you fall into that category?
Tasos Markouizos –better -known as the owner of the Iaveris School of Road Behavior – is an expert in road safety. His advice is as follows: "Let's not add communication with our beloved ones to the long list of factors and problems responsible for accidents on the Greek road network. Let's just think how many people are waiting to hug us at the end of the day."
Over the past few years, the use of smart devices has not been limited to a message or a call. Instead we have moved even further into the "driving selfie" age, where photos or videos while driving are becoming a habit. This is proven by research conducted by the American company AT&T, demonstrating that 1 out of 10 drivers admitted to recording a video while driving – and 27% of them did not find this dangerous!
Unfortunately, younger generations are more vulnerable to the use of smart devices; in fact, they are completely addicted to them. According to global research, young people aged 18-24 check their mobile phone 82 times per day on average (Deloitte 2016). A recent report published by the European Transport Safety Council (ETSC) illustrates a series of high-risk factors in causing or getting involved in an accident. These are related mostly to young people aged 18-25 using mobile phones while driving. The combination of mobile use and driving can be a lethal one and, thus, even the youngest should be made aware of this in the most straightforward way.
We continuously aim to inform the public about road safety and mobile phone usage. We have established a long-term relationship with the "Panos Mylonas" Road Safety Institute (R.S.I.), and have supported the development of its educational app called "World Of Asphalt" (available on Google Play & iTunes). Between 2009 and the present day, COSMOTE has also been supporting the Iaveris School of Road Behavior and its initiatives.
Therefore, we are putting into action our commitment to take care of people's safety and we continue to back activities that are for the benefit of us all. So, always remember: no phone call or message while driving is ever more important than your own or someone else’s life.